Sales are excellent and thoughts of opening a second location begin to creep into your thoughts more frequently. Your customers are encouraging you to expand. To top it off there is a space available in an area that appeals to you and preliminary research indicates this could be a great spot to be located.Before you make any commitments to expanding your business, ask yourself one important question.
Can the original location run successfully if you are not there?
If you are not able to leave location number one to run on its own, the business is not likely ready to expand successfully to a second location. Have all the bugs worked out before venturing forward, you can not afford to be distracted while getting a second location on its feet.
Think back to when you first opened for business. How much time did you spend starting up and getting to where you are today? Many businesses struggle after expanding because they were not ready and the owner ends up with two under performing locations that split time commitments.
Don't let your vision be clouded by unrealistic expectations and false visions of grandeur. Take the time and be sure your processes and procedures are well documented and working. Talk to other business owners who have successfully grown to multiple locations and seek their advice on the subject.
Don't take anything for granted and increase your chances of a successful expansion.
Good selling,
Richard
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